Our primary service is visual identity design.
Through a comprehensive research and interview process, we dive deep into understanding your business, target audience, values, and aspirations. Our visual identity design services encompass the following key areas:
Logos & Its Derivatives
We provide both color and black-and-white versions of your logo. We also offer logo designs in both horizontal and vertical formats to accommodate different applications and spatial constraints. Our logo derivatives include stationery set designs and marketing kits, ensuring a cohesive brand identity across various materials.
- Color and black-and-white logo
- Stationery Set
- Marketing Kit
Visual Elements
In order to complete and enhance the visual identity of a brand, it’s crucial to incorporate visual elements that aid in the audience’s recognition and association with your brand. These elements can be primary and secondary color palettes, along with patterns derived from elements of your logo.
- Primary and secondary color palettes
- Patterns
Typography
Typography plays a vital role in conveying the tone, style, and overall visual identity of your brand. We ensure the consistent use of the chosen typeface across all products derived from the visual identity system, including stationery sets, marketing kits, and promotional materials.
- Primary and secondary typeface
- Substitution Typeface
Visual Identity Guidelines
A comprehensive guide that includes all logo configurations and their derivatives, along with the minimum sizes allowed. We also include information on the color palette, typeface guidelines, and other essential visual elements. This guide may also contain examples of visual identity applications on different media in your brand identity guide is a valuable addition. These examples demonstrate how your brand’s visual identity should be applied consistently across various mediums, ensuring a uniform and cohesive appearance.
- Do's & Don'ts of visual identity applications
- To ensure consistent & cohesive appearance
But, worry not.
In addition to our core visual identity design services, UEB Design offers supplementary services to support your new logo design and maintain a consistent design system across all brand touchpoints. These services include marketing collateral design and website design.
Marketing Collateral
Marketing collateral refers to a wide range of media materials that support the marketing and sales activities of a business. At UEB Design, we offer a comprehensive selection of marketing collateral products tailored to your specific needs. Here are the stages and examples of marketing collateral products that you can choose from:
- Awareness: e-book, landing page, infographics
- Consideration: email, product catalogue
- Decision: presentation, proposal, newsletter
- Loyalty: digital report, merchandise, magazine for subscriber
Website
A website offers numerous benefits and functions that can help your company reach a wider audience and serve as a powerful tool for information dissemination. Here are some general benefits and functions of having a website:
- Showcase your personal/corporate brand
- Build credibility
- 24-hour promotion media
Some of the website projects that we have developed: Smart Bintaro, Pasar Mobil Kemayoran, Pesona Tamanindo, Puri Jaya, VMCS Advisory, IABC Indonesia, Consilindo, Connect, and Pawon Ciptareka
Are you ready to build
your business visual identity?
Let’s discuss ✌